Author: Tammy Arishenkoff Archive

Under-utilized and Overlooked: Unlock the True Power of CRM for Real Estate Success

November 19, 2024

Crafting an effective marketing strategy starts with placing a strong focus on Customer Relationship Management (CRM) systems. These tools are …

The Secret to Growth: How Word-of-Mouth Marketing Can Transform Your Business

October 25, 2024

Discover how word‑of‑mouth marketing can fuel business growth through insights from Anita Erickson, CEO and Founder of The Marketplace ATX. …

Empowering Homebuilders – Maximizing Sales with Builder Buy Downs

October 1, 2024

Construction lending and builder buy downs are two things that have changed due to COVID. In Episode 20 of The …

Building for the Future: Trends in Reuse Construction and Suburban Growth

September 5, 2024

Reuse construction and preservation of historic buildings are things that have been on the rise, particularly in Austin, TX. In …

Celebrating Excellence: SmartTouch® Shines at the GSABA 2024 Summit Awards

August 8, 2024

The Greater San Antonio Builders Association (GSABA) is a prominent not‑for‑profit trade organization dedicated to representing builders, remodelers, developers, and …

Don’t Miss the 2024 Jeff Shore Sales & Marketing Summit Highlights: Nashville Style!

July 20, 2024

During the conference, SmartTouch® Interactive reeled in ways to optimize your sales, marketing strategies, and tech stack. We’ve officially wrapped …

SmartTouch® Interactive Takes Home Three Texas Association of Builders STAR Awards in 2024

July 13, 2024

It was an evening full of STARS in Texas as our amazing team won THREE of the following TAB STAR …

Unleashing the Power of Text Ads: Smart Marketing Strategies for Impactful Campaigns

July 2, 2024

In the fast‑paced digital landscape, reaching consumers in real‑time is a game‑changer. One of the most effective tools in our …

SmartTouch® Interactive Wins Grand MAX and Six Others at 2024 Max Awards Gala From The Home Builders Association Of Greater Austin

May 6, 2024

Oh, what a night for our award‑winning SmartTouch® team at this year’s Home Builders Association of Greater Austin #MaxAustin awards gala! At …

SmartTouch® Interactive Makes Finalist List For Twelve 2024 Max Awards From The Home Builders Association Of Greater Austin

April 17, 2024

SmartTouch® Interactive, the only full‑service marketing agency with a CRM + marketing automation solution built for home builders and real …

The Revolutionary Role of AI in Home Buying Marketing with SmartTouch® Interactive

March 8, 2024

In an ever‑evolving digital landscape, the integration of Artificial Intelligence (AI) in marketing strategies has become not just an advantage, …

This One’s in the Books! SmartTouch® Reflects on Success at the 2024 NAHB International Builders’ Show®

March 5, 2024

Twenty twenty‑four marks the 12th year for SmartTouch® Interactive participating in the NAHB International Builders’ Show and our 8th consecutive …

SmartTouch® Interactive and Partners to Present at NAHB International Builders’ Show® 2024

February 13, 2024

Home Builder and Real Estate Marketing Experts to Share Insights on Industry Hot Topics: Best Practices in Using A.I. and …

Building a Successful Team in Real Estate Marketing: People on the Move – Kelly Dugas

January 12, 2024

In the ever‑evolving landscape of real estate marketing, the talented team at SmartTouch® Interactive continues to produce award‑winning creative and …

SmartTouch® Interactive Celebrates Four 2023 NAHB Silver Awards

December 14, 2023

Leading real estate marketing agency takes home four new marketing awards with home builder partners Crown Development for Amblebrook in …

SMARTTOUCH® TEAM JOINS BLACKBURN HOMES AT GEORGETOWN, TX GRAND OPENING

November 17, 2023

The Heights at San Gabriel, a Blackburn Homes community in Georgetown, TX recently hosted their two‑day Grand Opening event showcasing …

Spotlight Shines on Technology Driven Marketing Programs for New Home Builders at Fall 2023 THBS-HTS Summit

November 9, 2023

TecHome Builder Summit (#THBS) and Housing Transformation Summit (#HTS) co‑located this week in Phoenix, AZ for what AE Ventures is …

SmartTouch® Goes Onsite at Amblebrook Gettysburg to Present Q3 Marketing Results and Talk 2024 Marketing Strategy

November 4, 2023

Our SmartTouch® team was on the road late in the week to Gettysburg, PA to deliver our Quarterly Marketing Results …

SmartTouch® Participates in Ground Breaking Party for Saratoga Homes Newest Master Planned Community in Humble, Texas

October 13, 2023

The Townsen Landing community, coming soon to Humble, Texas, has finally broken ground after seven long years in the making. …

SmartTouch® Honoured to Judge 2023 HBA of Metro Denver MAME Awards

October 6, 2023

SmartTouch® was honoured to have our CEO Robert Cowes invited to be part of this year’s judging of The Marketing …

“All Lines In” a Success at the 17th Annual Jeff Shore Sales & Marketing Summit in Nashville

August 1, 2023

The 17th annual Jeff Shore Sales & Marketing Summit just wrapped up in Nashville, TN where our SmartTouch® team participated as …

Encore Presentation: And You Thought Email Was Dead

July 25, 2023

If you missed the chance to attend our live webinar at the end of June, don’t worry! We have the …

SmartTouch® to Participate as a Gold Partner at the 17th Annual Jeff Shore Sales & Marketing Summit

July 21, 2023

  The 17th annual Jeff Shore Sales & Marketing Summit is just around the corner and the SmartTouch® team is …

SmartTouch® Interactive and Cecilian Partners Empower Master Planned Community Developers to Deliver Seamless Home Shopping and Gain Real-Time Buyer Intelligence

July 12, 2023

Two best‑in‑class proptech solution providers combine NexGen marketing intelligence with 3D mapping tech to provide real‑time customer data and a …

Ribbon Cutting for River Camp at Wolf Ranch

June 22, 2023

Our team from SmartTouch® attended the ribbon cutting for the Grand Opening of the newest addition to the resort‑style amenities …

SmartTouch® Selected by DHI Mortgage – DRHorton to Develop Home Buyer Ad Campaign

June 9, 2023

SmartTouch® Interactive was selected to help DHI Mortgage – D.R. Horton Financial Services Division develop a home buyer ad campaign …

SmartTouch® Honoured with 2023 MAX Award from the Home Builders Association of Greater Austin

May 24, 2023

This month our marketing expertise and strong client relationships were rewarded with our 40th HBA (Home Builders Association of Greater …

SmartTouch® Team Heads to Houston to Visit Hillwood Communities

May 18, 2023

Earlier this week our merry band of real estate marketing experts led by Robert Cowes, visited the brand new offices …

SmartTouch® Team in ‘The Haus’ at Meyer Ranch in New Braunfels

May 12, 2023

This week our team visited the beautiful Meyer Ranch community in New Braunfels, Texas. Robert Cowes and Brigitte Sanchez were …

The SmartTouch® Team Travels to Horseshoe Bay, TX for a Brand Discovery Visit with Modern Homestead

May 4, 2023

Our team saddled up (figuratively) and traveled to Horseshoe Bay, TX as part of our Brand Discovery with Modern Homestead …

Did You Miss It? Watch the Encore Presentation – Top MarTech Experts Talk About the Future of Marketing Technology

May 2, 2023

Wow – What a Webinar! Robert joined Jeff Shore and fellow panelists Ethan Beute, of BombBomb, John Lee of Anewgo, and …

SMARTTOUCH® VISITS WOLF RANCH AND GOES TO CAMP

April 27, 2023

The month of April is always a marathon as we prepare and present Quarterly Marketing Reports for our agency clients. …

SMARTTOUCH® JOINS JEFF SHORE AND TOP MARTECH EXPERTS TO TALK ABOUT THE FUTURE OF MARKETING TECHNOLOGY

April 12, 2023

Emerging technology is accelerating growth and changing the way we do business. Get ready to have your mind blown as …

SMARTTOUCH® INTERACTIVE HONORED WITH GOLD AND SILVER AWARDS AT NAHB NATIONALS 2023 AT IBS

February 23, 2023

February was an award‑winning month for our talented marketing team at SmartTouch® Interactive. This year as part of the International …

THAT’S A WRAP! SMARTTOUCH® INTERACTIVE REFLECTS ON ANOTHER SUCCESSFUL 2023 NAHB INTERNATIONAL BUILDERS’ SHOW®

February 8, 2023

SmartTouch® Interactive President and CEO, Robert Cowes, hit the stage twice at the annual NAHB International Builders’ Show® in Las …

SmartTouch® Interactive CEO, Robert Cowes to Present at NAHB International Builders’ Show® 2023

January 10, 2023

Home Builder and Real Estate Marketing Experts to Help Sales and Marketing Teams Tap into New Strategies and Technology for …

OH, WHAT FUN! A FIELD TRIP TO HILLWOOD HEADQUARTERS IN DALLAS

December 21, 2022

As Hillwood Communities continues to expand in the Houston market, it was an internet‑enabled black van instead of a red …

SmartTouch® Interactive Releases New Utour® SmartConnect Integration with NexGen CRM to Nurture Self-Guided Tour Leads

December 15, 2022

SmartTouch® Interactive, an award‑winning interactive real estate marketing agency, new home sales CRM, and marketing automation solution provider, is excited to announce the release …

SMARTTOUCH® INTERACTIVE HONORED WITH THREE SILVER AWARDS FROM THE NAHB NATIONAL SALES AND MARKETING COUNCIL

December 4, 2022

Award‑Winning Real Estate Marketing Agency Receives Best Digital Marketing Campaign, Best 55+ Digital and Best 55+ Integrated Marketing Strategy or …

SMARTTOUCH® MID-MONTH MASHUP | A RIBBON CUTTING, WOMAN CRUSH WEDNESDAY, A COSTUME CATWALK & A LITTLE THING CALLED THE WORLD SERIES

November 12, 2022

It’s been a minute since we’ve done one of these recaps of what’s been happening at SmartTouch®, so now is …

AMBLEBROOK™ AT GETTYSBURG AND CROWN COMMUNITY DEVELOPMENT TAKE HOME SIX GALA AWARDS HOSTED BY THE NVBIA

October 13, 2022

SmartTouch® Interactive is proud to announce that Amblebrook™ at Gettysburg, a  Crown Community Development, was awarded SIX Great American Living …

POMONA BY HILLWOOD HONORED WITH FOUR GHBA HOUSTON’S BEST PRISM AWARDS 2022

October 7, 2022

SmartTouch Interactive Award‑Winning Creative Cinches New Marketing Campaign Awards for Houston Client, Pomona by Hillwood. SmartTouch® Interactive, an award‑winning interactive …