The same experts that manage challenging For Sale marketing programs also put their knowledge to work for our Build to Rent and Apartment marketing clients. We leverage the effectiveness, efficiency, experience and expertise of our passionate team of real estate marketers to help you differentiate your brand and further enhance the value of your Build to Rent or Apartment community. From developing a new community or operator brand to planning the lease up and maintenance program, execution, optimization, analysis and reporting, SmartTouch® knows how to support your core business. Our marketing programs are customized to each Build to Rent, Apartment, and Multi-family community situation to ensure an engaging design and a targeted approach that speaks directly to your potential new home renters.

Developing your brand story and aligning it your vision is one of our core strengths. We help you define the right look and messaging to ensure that your marketing tells your story in the most impactful way – and most importantly, enable you to standout in the highly competitive build to rent, leasing, or rental markets. It’s important to ensure consistency throughout your marketing, and the exceptional SmartTouch® creative team can help you develop your entire brand story, including imagery, messaging, website, outdoor media, printed materials, and all digital marketing assets to help you attract the ideal renters to your website and communities.

Getting your new Apartment or Build to Rent community to 95% occupancy requires a well-planned marketing launch with high impact branding and a strong digital marketing campaign. SmartTouch® will provide your organization with a fully customized lease up marketing program to launch your new community effectively and efficiently to quickly reach your occupancy goals.

CUSTOM DIGITAL MARKETING PROGRAMS

Keeping your leasing at an optimal occupancy of 95% requires ongoing marketing to ensure new renters coming into the market can find your community. At SmartTouch®, we help you work smarter, not harder, with our Build to Rent and Apartment digital marketing maintenance packages that help you get even more value while maximizing your marketing ROI. With comprehensive solutions for automation across your marketing and sales flow, we’ll help you build a foundation for both scalability and improving connections by helping you engage renters with the right touch points throughout the rental journey. Each package includes access to SmartTouch® NexGen CRM, the only industry-specific platform that uniquely supports sales and digital marketing for new Build to Rent or Apartment communities.

REPORTING