January 24, 2018

SmartTouch® Interactive Launches Marketing Management & Lead Generation Programs for 5 New Real Estate Developer Clients

Award‑Winning, Full‑Service Digital Marketing Agency Provides Custom Marketing Strategies to Premier Residential, Mixed‑Use, and Luxury Condo Developers in Texas


Austin, TX –  Jan 24, 2018 – SmartTouch® Interactive, an interactive real estate marketing agency, real estate marketing automation, and home builder lead nurturing CRM solution company, today announced the launch of custom lead generation programs for 5 developer clients:

  • Blackburn Communities, currently building new homes in Central Texas and developing a major master‑planned community in Oxford, Mississippi,
  • Novak Brothers, building custom homes in Georgetown and Dripping Springs and Texas Brownstones™ in Georgetown,
  • Veramendi, a new master‑planned community located in the beautiful Texas Hill County of New Braunfels, Texas,
  • 7 Creeks Ranch, offering 5‑35 acre ranch tracts in Burnet, Texas,
  • and JB Cumby Construction, building luxury condos at 1010 W. 10 in Downtown Austin.

Backed by over 30 years of combined experience in the real estate industry, SmartTouch® is a go‑to real estate marketing agency with a 95% client base of single‑family home builders and residential developers. Every marketing program the company puts together is specifically tailored for that client’s product, location, or development – similar to how semi‑custom and custom builders tailor homes for their buyers.

“We know what home builders and developers need in order to get their homes and product in front of potential buyers, which is really the overall goal for these types of comprehensive lead generation programs: to connect builders and developers with buyers looking for their first home, a move‑up, a luxury condo, or acres of land they can build their own custom home on,” said Robert Cowes, President & Co‑Founder, SmartTouch® Interactive.

SmartTouch® offers a suite of services depending on a client’s needs – from search and display to remarketing, social, website development, SEO, digital and print media buys, email campaigns, branding, collateral, signage, cutting‑edge geo‑fencing technology specifically designed for the real estate industry by Homebuilder Proximity, and their own lead nurturing/marketing automation software, NexGen.

“Whether a client is launching a brand new community, is trying to push their inventory homes, or are looking for an agency to help them rebrand, our team is made up of talented individuals to help them reach these goals, and we’re proud to also offer a software that supplements our marketing services and integrates Sales so we can provide a single solution for builders and developers,” said Cowes.

SmartTouch® Interactive has over 35 industry awards presented to them since the founding of the company in 2010 for their ability to produce award‑winning creative while also providing accountable lead generation and nurturing marketing programs that get results.

“After meeting with SmartTouch® and reviewing their portfolio of past projects and successful campaigns, we felt confident in their ability to elevate our brand with creative output and a turnkey, accountable lead gen strategy,” said Jim Boushka, Developer of 7 Creeks Ranch.


About SmartTouch® Interactive

SmartTouch® Interactive is an interactive marketing agency that provides proven lead generation programs as well as a lead management and lead nurturing CRM, SmartTouch® NexGen. The SmartTouch® team’s expertise in lead generation and digital marketing helps home builders and residential developers that require a multi‑touch sales cycle to create demand for their product and grow their business with customized, interactive lead generation programs and lead cultivation. Backed by 30 years of experience in developing lead generation programs for hundreds of clients, SmartTouch® Interactive sets a new standard as a lead gen, single‑solution provider that integrates CRM, Marketing Automation, Email Marketing, and Inventory Management all in one platform, SmartTouch® NexGen. https://smarttouchinteractive.com


Press Contact:

Rebecca Eddleman