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UP YOUR SEM GAME
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- Google Search
- Google Discovery
- Custom Landing Pages
- Google Display
- YouTube Ads
REAL ESTATE SEM FOR HOME BUILDERS AND REAL ESTATE DEVELOPERS
SmartTouch® offers a range of real estate Search Engine Marketing (SEM) solutions for home builders and real estate developers, including comprehensive Google Search Ads, Google Display Advertising, Google Discovery Advertising and YouTube Advertising to best fit your home builder or real estate developer SEM needs.
SEM Management Options
Google search Advertising
Optimization of keywords and ads inside of all Google Search campaigns (inside client Google AdWords account)
- Monthly Optimizations
- Monthly Report
Google display Advertising
Management of a Google Placement display campaign utilizing the Google Display Network.
- Monthly Optimizations
- Updating Creative (when provided)
- Monthly Report
Google discovery Advertising
Creation and management of a Google Discovery campaign utilizing 2-3 consumer audiences.
- Monthly Optimizations
- Creation of 1 Discovery Ad
- Updating Creative Inside of Campaign
- Monthly Report
youtube Advertising
Management of Google YouTube video campaign utilizing the YouTube.com display placement and a video ad.
- Monthly Optimizations of Targeting and Ad Creative
- Updating Creative Inside of Campaign (when provided)
- Monthly Report
CUSTOM
landing page
Includes a custom SEM landing page for home builders and real estate developers created based on recommendations of the SmartTouch® SEM Specialist and the client’s needs.
BASED ON REQUEST
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WHY SEM?
97% of new home buyers begin their search online, which makes rising to the top of the search engine results pages (SERPs) more important than ever in the bid to get your real estate developer or home builder website or landing pages in front of home buyers. But with so much competition amongst home builders, developers, and advertisers, how do you stand out and dominate the first page? SEM for real estate developers and home builders is a combination of SEO and pay-per-click (PPC) and one of the most cost-effective ways to reach your audiences at every stage of the home buying lifecycle.
Without a PPC for home builders plan in place for your digital marketing strategy, relying only on organic SEO, your home builder or real estate developer organization may find it difficult to achieve the desired search results, particularly when it comes to retargeting your audiences throughout the buyer journey. Learn how the SmartTouch® real estate SEM services team can create high-performing SEM campaigns that deliver the right message at the right time and drive more clicks and conversions to your website and key landing pages.
LET THE EXPERTS HELP YOU
SMARTTOUCH® REAL ESTATE SEM SERVICES
Homebuilder and real estate SEM require a strategic approach, impactful creative and diligent monitoring to be effective and achieve the desired results. As an expert Austin real estate search engine marketing company, SmartTouch® has been helping real estate developers and home builders of all sizes create and execute winning campaigns for PPC for home builders and real estate for over 30 years. Our search engine marketing experts will help you bid on keywords, optimize your ad performance, and increase your Quality Score to deliver more traffic and optimal conversions to your landing pages.
Our team of experts will help you grow your business and increase new home sales with an SEM for real estate developers or homebuilders’ strategy that helps your organization target the home buyers most likely to convert on your website. An effective SEM strategy will include a mix of tactics, including Google Search Ads, Google Display Advertising, Google Discovery Advertising and YouTube Advertising that will deliver the most valuable audience directly to your website and tour your model homes.
google search ads
google display ads
google discovery ads
youtube ads
Creation of Google Placement display campaigns utilizing the Google Display Network and website placement research and list building with monthly optimizations of placement and impactful creative.
Creation of Google Placement display campaigns utilizing the Google Display Network and website placement research and list building with monthly optimizations of placement and impactful creative.
Creation of Google Placement display campaigns utilizing the Google Display Network and website placement research and list building with monthly optimizations of placement and impactful creative.
Creation of Google Placement display campaigns utilizing the Google Display Network and website placement research and list building with monthly optimizations of placement and impactful creative.
WHY AN SEM STRATEGY COMBINED WITH SEO IS IMPORTANT
SEO is an excellent long-term growth marketing strategy to increase brand awareness and boost traffic to your website but coupled with search engine marketing your home builder or real estate business will gain higher visibility and improve your ability to not only be first in the SERPs, but ultimately take over the first page. Our SEM specialists will help you create an SEM for home builders or real estate developers’ strategy that will:
REAL ESTATE SEO TIPS & RESOURCES
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HIRE A PROVEN REAL ESTATE
SEM AGENCY
SmartTouch® Interactive is an Austin real estate search engine marketing company and full-service real estate marketing agency offering home builders and residential developers custom marketing plans, real estate CRM software, and digital marketing services like SEO, SEM, and Facebook advertising. Contact us today to learn more about how we can help you connect with buyers and sell more homes faster!